LPLeadProof

Google Forms CRM delivery

Give every Google Forms response a verified path to the CRM.

Protect Google Forms handoffs with an installable Apps Script trigger, the original response ID, approved field mapping, duplicate-safe delivery, and receipts.

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THE FAILURE GAP

A successful automation run is not proof of delivery.

Google Forms can retain a response while a later Apps Script request, automation step, or CRM write fails. The source capture remains intact, but the sales workflow still needs one stable event identity and a verifiable destination outcome.

Google Forms response -> installable Apps Script trigger -> LeadProof -> CRM, workflow, or sales queue
01

Response saved, destination missing

A visible form response does not prove the CRM accepted or assigned the same lead.

02

Trigger recovery can repeat delivery

Rerunning the handler without the original FormResponse ID can create another contact, task, or notification.

03

Overbroad answer forwarding

A form can contain answers the sales destination does not need, increasing privacy and validation risk.

Implementation

Put LeadProof in the delivery path.

Keep the tools that create and process the lead. Standardize only the fragile handoff between them.

Platform reference: Google Apps Script: Event Objects for Google FormsOpen sandbox instructions →
  1. Create an installable Google Forms submit trigger with FormTriggerBuilder for the approved form-bound Apps Script project.
  2. Read the FormResponse from the event, keep response.getId() as the source identity, and select only the approved item responses.
  3. Store the LeadProof API key and destination outside the script source, then send the normalized lead with the FormResponse ID as the Idempotency-Key.
  4. Record the LeadProof receipt beside the source response or workflow log so failures can be reconciled and replayed safely.
POSThttps://leadproof.jessesay.chatgpt.site/api/v1/leads
Authorization: Bearer lp_live_your_key
Idempotency-Key: stable-source-lead-id
Content-Type: application/json

{
  "destination": "https://your-crm.example/webhook",
  "name": "Alex Morgan",
  "email": "alex@example.com",
  "source": "google forms"
}

Questions

What teams ask before adding LeadProof.

Does LeadProof need Google account credentials?

No. Keep Google Forms and Apps Script authorization inside the Google-controlled project. LeadProof receives the normalized delivery request and public HTTPS destination, not the Google account credential.

Why use an installable trigger?

Google documents the Forms-specific form-submit event as an installable trigger and provides the complete FormResponse object on that event.

Should the script send every answer?

No. Select only the contact and routing fields the authorized destination needs. Leave unrelated or sensitive answers in the Google-controlled workflow.

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